Prada Village Pop-up Store at Bellavita

The new Prada Village pop-up store exclusively landed at BELLAVITA from October 5th to October 30th. The imaginative setup included a path through three minimalist, soft-toned houses, each with different product offerings to explore. The nostalgically themed "village" was located on the ground floor courtyard of BELLAVITA, surrounded by green grass, evoking a natural setting. The sleek architecture and open sloped roof, enhanced by large open windows and bright Prada triangle logos, led to varying floor colors as visitors moved through the different spaces. The sophisticated exterior matched the carefully selected apparel, featuring signature Prada Galleria and Prada Moon bags as the center of attention. Shoes featured Nappa leather uppers, inverted construction, and padding unlike any seen before, adorned with enamel triangle logos, exuding a modern and feminine allure. A range of accessories, including hats, hairbands, gloves, scarves, phone cases, and key rings, completed the collection. Additionally, customers who visited the Prada Village pop-up store on Friday through Sunday during the event received a complimentary custom drink from us.

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